• Making Money on the Web
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Leadership BusinessSuccess Achievement

Making Money on the Web

by Seth Godin

3h 38m

The internet has transformed business — but most people still don't understand how to use it to build real, lasting income. In Making Money on the Web, Seth Godin, one of the pioneering thinkers of the digital economy, cuts through the hype to show you exactly what works and what doesn't when it comes to building a profitable online business.

Godin explodes 12 media-generated internet myths and replaces them with the clear-eyed principles that actually drive online success. Drawing on his concept of Permission Marketing, he shows you how small startups have found big success by building audiences who want to hear from them — and how you can do the same.

Whether you want to start an internet business from scratch, generate supplemental income online, or create your own online presence, this program gives you the step-by-step framework to make it happen. Godin takes you through the process of creating a viable online business with almost no money down, using strategies that have proven effective for entrepreneurs at every level.

What You'll Learn

• Explode 12 media-generated internet myths that hold people back
• Apply the principles of Permission Marketing to build an audience
• Start an internet business from scratch with almost no money down
• Learn from small startups that found big success online
• Create your own online auction site step-by-step
• Generate supplemental income using proven online strategies

About the Author

Seth Godin is one of the most influential marketing thinkers of the digital age. He is the founder of Yoyodyne, one of the first internet direct-marketing firms, and the creator of the Permission Marketing concept that transformed how businesses think about customer relationships online. He is a bestselling author and has been called 'the ultimate entrepreneur for the information age.'

Program Details

Digital audio download. Multiple sessions included. High-quality MP3 format compatible with all devices and media players.

How to Listen

Available on Audible — search for the title in the Audible app or website. You can also purchase the digital download directly from this page. After purchase, you will receive a download link via email.

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