• The Ultimate Sandler Sales Library
1 1
Leadership Business

Program Sessions

  1. David Sandler Story and Ground Rules for Learning
  2. Why Traditional Selling Methods No Longer Work
  3. Uncovering Your Deepest Sales Fears and Pressures
  4. Breaking Free From Your Comfort Zone Self-Concept
  5. Early Childhood Taping Shapes Adult Behavior
  6. Sandler Submarine Origins and Seven Compartments Explained
  7. Reversing Questions and the Rule of Three
  8. Qualifying Suspects and Building Instant Rapport
  9. Uncovering Pain to Drive Emotional Buying Decisions
  10. Reversing Questions to Uncover Prospect Pain
  11. Reversing Stalls and Objections Back to the Buyer
  12. Uncovering Prospect Pain Through Role Play
  13. Uncovering the Budget Before Moving Forward
  14. Mastering the Decision Step and Finding the Decision Maker
  15. Letting the Customer Close Himself
  16. Confirming the Close Through the Presentation Step
  17. Locking the Sale and Earning Referrals
  18. Why Selling Is Only a Trip to the Bank

The Ultimate Sandler Sales Library

by David Sandler

9h 4m
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The Nightingale-Conant Corporation, in cooperation with Sandler Systems Incorporated, presents The Ultimate Sandler Sales Library — featuring legendary and historic recordings from the one and only David H. Sandler, founder of the Sandler Selling System.

David Sandler was a true revolutionary who was far ahead of his time. Back in 1966, something was wrong with the way selling was being taught, and David Sandler knew it. He was a struggling, young salesman troubled by the forced, rote way in which he had been trained to sell. So on his own, he decided to take charge of his sales calls — making "verbal contracts" with his prospects and effectively challenging them to convince him to sell rather than trying to convince them to buy.

His approach was radical. Unorthodox. Non-traditional. And dramatically effective. Sandler refined his sales philosophy into a comprehensive selling system, and since his methodology was founded on basic principles of the psychology of human behavior, it has stood the test of time. Today, Sandler Training operates in more than 250 offices worldwide, providing instruction in 27 languages.

What You'll Learn

Master the Sandler Selling System — the revolutionary sales methodology built on the psychology of human behavior. Learn how to make 'verbal contracts' with prospects, challenge them to convince you to sell rather than chasing them to buy, and close deals with confidence using a non-traditional approach that has transformed salespeople worldwide for over 50 years.

About the Author

David H. Sandler was the founder of the Sandler Selling System, one of the most widely used and respected sales training methodologies in the world. Starting in 1966 as a struggling young salesman, he developed a revolutionary approach to selling grounded in the psychology of human behavior. He founded the Sandler Organization, which has grown into Sandler Training — with over 250 offices worldwide in 27 languages. David Sandler passed away in 1995, but his legacy endures through the global Sandler network.

Program Details

9 hours 4 minutes. Narrated by David Sandler. Originally recorded 1982. Published by Nightingale-Conant in cooperation with Sandler Systems Incorporated.

How to Listen

Available on Audible — search for the title in the Audible app or website. You can also purchase the digital download directly from this page. After purchase, you will receive a download link via email.

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