The Science and Practice of Powerful Communication
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This program is the outgrowth of a 17-year study on communication by Dave Yoho — one of America's most sought-after business speakers and consultants — which produced the revolutionary Power Linguistics™ program.
Power Linguistics™ is not simply about public speaking technique. It is the systematic study of how the most successful salespeople, managers, consultants, preachers, teachers, lawyers, and leaders in history have actually communicated — and what you can do to replicate their results in every interaction.
As a special bonus, you'll gain insight into the communication mastery of Abraham Lincoln at Gettysburg, Dr. Martin Luther King on the bridge in Birmingham, Winston Churchill in World War II, and Mother Teresa in India — understanding exactly what made their words so unforgettable and effective.
What You'll Learn
What You'll Learn
- How to get the specific outcomes you want from every presentation and conversation
- The power of the Post-Negative Suggestion — one of the most influential persuasion tools known
- How to use power words, phrases, and embedded commands effectively
- The secrets of power positioning — where and how to sit or stand when interacting with others
- How to create high energy in yourself and your audience
- Hypernesia and revivification: advanced techniques for making your communication unforgettable
- How to become a superstar manager, salesperson, or leader at any level
About the Author
About the Author
Dave Yoho established a residential roofing enterprise at age 28 that eventually expanded to 22 branches across 13 states with revenues exceeding $60 million. As President of Dave Yoho Associates — described as the oldest, largest, and most successful consulting company representing home improvement businesses — he has delivered over 7,500 paid presentations and authored the bestseller Have a Great Year Every Year. Following 17 years of research into effective communication, Yoho developed Power Linguistics™, his revolutionary communication training system.
Program Details
Program Details
- Narrator: Dave Yoho
- Runtime: 7 hours, 6 minutes
- Publisher: Nightingale-Conant
- Series: Nightingale-Conant: Relationships
- Original Copyright: 2002, Dave Yoho Associates
- Includes: Downloadable reference guide
- Format: Unabridged
How to Listen
How to Listen
Available on Audible — search for the title in the Audible app or website. You can also purchase the digital download directly from this page. After purchase, you will receive a download link via email.
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