• No BS Price Strategy
1 1
Leadership Business

Program Sessions

  1. 001 No BS Price Strategy
  2. Conquering Fear-Based Pricing Decisions for Profit Power
  3. Meet the Authors and Contributors
  4. Common Price Strategy Failures and Mindset Barriers
  5. Discounting Without Damage to Price Integrity
  6. Discounting Only When You Get Something Back
  7. Entitlement Culture Free Debt and Shifting Price Perception
  8. Winning Premium Prices Against Free Competition
  9. Using Free as a Controlled Lead Generation Strategy
  10. Escaping Commodity Thinking Through Radical Differentiation
  11. Dominating Your Market Through Preeminence and Multiple Lines
  12. Winning B2B Price Wars Through Differentiation
  13. Breaking Free of the Price Product Link in Your Mind
  14. Predetermination Pricing and the Power of Affinity
  15. Targeting Best Customers to Escape Price Competition
  16. Crafting Propositions That Justify Premium Prices
  17. Niche and Subculture Positioning for Premium Pricing Power
  18. Association Tactics That Justify Premium Prices
  19. Pricing Mismatched With Business Reality Kills Growth
  20. Flawed Price-Setting Methods Most Business Owners Use
  21. Charge Customers to Buy Access Before Purchasing
  22. When Abusive Pricing Becomes Smart Business
  23. Employees Secretly Undermining Your Pricing Strategy
  24. Only the Customer Verdict Truly Matters
  25. Pricing Strategy During Recessions Resist the Discount Trap
  26. Sample Ads Illustrating Differentiation Guarantee And Tiered Pricing
  27. Free Resources Bonuses and Related Books
  28. Nightingale-Conant Audio Learning Outro and Invitation

No BS Price Strategy

by Dan S Kennedy

7h 1m
Listen on Audible
New to Audible?

Start your FREE 30-day trial and get access to thousands of audiobooks, including titles from Nightingale-Conant's legendary catalog.

Try Audible Free →

No BS Price Strategy

What You'll Learn

Key takeaways and practical strategies you can apply immediately to transform your personal and professional life.

Program Details

Digital audio download. Multiple sessions included. High-quality MP3 format compatible with all devices and media players.

How to Listen

Available on Audible — search for the title in the Audible app or website. You can also purchase the digital download directly from this page. After purchase, you will receive a download link via email.

View full details

SINCE 1960

The Nightingale-Conant Difference

For over 60 years, Nightingale-Conant has been the world's leading publisher of personal development audio programs. Our carefully curated collection features the most influential voices in self-improvement, success, and human potential.

We are the world leader in self-development and it is our aim to help you reach your highest and most desired destination. Powerful ideas are at the very heart of success and are the driving force behind everything we do.

I have always believed that thoughts and ideas are our most powerful possessions. For an idea can change the way we look at the world and the way we think — and it can improve every area of our life.

Vic Conant, Chairman
Available on Audible Listen on the world's largest audiobook platform
Secure Checkout Your payment information is always protected
60+ Years Trusted Personal development leaders since 1960
Official NC Programs Authorized Nightingale-Conant digital editions

  • Instant Digital Download

    Access your program immediately after purchase. Download and listen on any device — phone, tablet, or computer.

  • Listen on Any Device

    High-quality audio files compatible with all major media players and the Audible app. Take your personal development library wherever you go.

  • Lifetime Access

    Once downloaded, your audio programs are yours to keep forever. Re-listen as many times as you like.