{"product_id":"guerrilla-selling","title":"Guerrilla Selling","description":"\u003cp\u003eIn the competitive world of sales, conventional methods produce conventional results. \u003cstrong\u003eGuerrilla Selling\u003c\/strong\u003e throws out the old playbook and arms you with unconventional, battle-tested tactics that give you a decisive advantage in any selling situation — without a big budget or a high-pressure approach.\u003c\/p\u003e\n\n\u003cp\u003eBased on Jay Conrad Levinson's legendary Guerrilla Marketing principles, this program adapts the guerrilla philosophy directly to the art of selling — teaching you to outmaneuver, outthink, and outsell the competition using creativity, psychology, and low-cost, high-impact strategies that work in the real world.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat You'll Learn\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHow to use guerrilla weapons — time, energy, and imagination — instead of a big budget\u003c\/li\u003e\n\u003cli\u003eThe psychology behind why people buy and how to use it ethically and effectively\u003c\/li\u003e\n\u003cli\u003eUnconventional prospecting techniques that generate more qualified leads\u003c\/li\u003e\n\u003cli\u003eHow to eliminate call reluctance and approach any prospect with confidence\u003c\/li\u003e\n\u003cli\u003eThe guerrilla follow-up system that converts prospects into loyal, repeat customers\u003c\/li\u003e\n\u003cli\u003eHow to close more sales without resorting to high-pressure tactics\u003c\/li\u003e\n\u003cli\u003eStrategies for building a sustainable referral network that grows your business automatically\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eAbout the Authors\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eJay Conrad Levinson\u003c\/strong\u003e is the father of Guerrilla Marketing, a concept he introduced in 1984 that has sold over 21 million books in 62 languages and transformed how businesses think about marketing and sales. \u003cstrong\u003eOrvel Ray Wilson\u003c\/strong\u003e and \u003cstrong\u003eBill Gallagher\u003c\/strong\u003e are master sales trainers and certified Guerrilla Marketing coaches who have helped thousands of salespeople and organizations dramatically improve their results by applying guerrilla principles to every stage of the selling process.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eProgram Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFormat: Digital audio download (MP3)\u003c\/li\u003e\n\u003cli\u003ePublisher: Nightingale-Conant\u003c\/li\u003e\n\u003cli\u003eInstant download — lifetime access\u003c\/li\u003e\n\u003cli\u003eCompatible with all devices and media players\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nightingale-Conant","offers":[{"title":"Default Title","offer_id":52184411636024,"sku":"13651DP","price":39.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0701\/2286\/4952\/files\/file_ae34c7ef-e850-4e98-b74b-9f80819f7f01.jpg?v=1776100409","url":"https:\/\/www.nightingale.com\/products\/guerrilla-selling","provider":"Nightingale-Conant","version":"1.0","type":"link"}