Bringing the Dream Back to Small Business Worldwide
Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business.
He walks you through the steps in the life of a business from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed.
He then shows how to apply the lessons of franchising to any business whether or not it is a franchise.
Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business
Grow your business in a predictable and productive way!
|NC Product ID
|4 Audio Sessions (1 hours and 51 minutes)
|Digital Format Info
|Audio Files are in MP3 Format
Video Files (if available) are in MP4 Format
Workbooks and other printed materials are in PDF Format