Power Selling Digital Download

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Power Selling Digital Download

Author: Loretta Malandro, PH.D.


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12 Audio Sessions (4 hours and 41 minutes)

by Loretta Malandro, PH.D.

21 Psychological Principles of Persuasion
In sales, what might have worked yesterday is just not good enough in today's competitive marketplace. In this state-of-program, Dr. Loretta provides you with the 21 most current psychological principles of persuasion - new, powerful discoveries about human behavior and why people buy now. You'll to create the "Eureka Factor" - the buyer's sense of what everything is just right. And it's all in a practical, step-by-step format that lets you start using your knowledge the very same day.

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In sales, what might have worked yesterday is just not good enough in today's competitive marketplace.


In Power Selling, Dr. Loretta provides you with the 21 most current psychological principles of persuasion - new, powerful discoveries about human behavior and why people buy now. You'll to create the "Eureka Factor" - the buyer's sense of what everything is just right. And it's all in a practical, step-by-step format that lets you start using your knowledge the very same day.

This is a must-have program for closing more sales right now.

In this program, you will learn about:

  • 21st Century Selling

  • How and Why People Are Persuaded

  • The Critical First Four Minutes

  • Listening for Key Information

  • Pacing and Leading: Building Rapport

  • Pacing and Leading: Achieving Outcomes

  • The Psychology of Words

  • The Psychology of Questions

  • Reframing a Point of View

  • Reframing Objections

  • The 60-Second Close

  • Rehearsing in Your Mind

Digital Download Exclusive  


Additional Information

NC Product ID 732DP
UPC non-inv-732dp
Contents 12 Audio Sessions (4 hours and 41 minutes)
Format Digital Download
Digital Format Info Audio Files are in MP3 Format
Video Files (if available) are in MP4 Format
Workbooks and other printed materials are in PDF Format


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