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Tony Alessandra, Ph.D. and Terry Paulson, Ph.D.

He earned a BBA from the Univ. of Notre Dame, an MBA from the Univ. of Connecticut and his PhD in marketing from Georgia State University.In addition to being president of Assessment Business Center, a company that offers online 360 assessments, Tony is also a founding partner in Platinum Rule Group ' a company which has successfully combined cutting-edge technology and proven psychology to give salespeople the ability to build and maintain positive relationships with hundreds of clients and prospects.
Dr. Alessandra is a prolific author with 27 books translated into over 50 foreign language editions, including the newly revised, best selling The NEW Art of Managing People (Free Press/Simon & Schuster, 2008); Charisma (Warner Books, 1998); The Platinum Rule (Warner Books, 1996); Collaborative Selling (John Wiley & Sons, 1993); and Communicating at Work (Fireside/Simon & Schuster, 1993). He is featured in over 50 audio/video programs and films, including Relationship Strategies (American Media); The Dynamics of Effective Listening (Nightingale-Conant); and Non-Manipulative Selling (Walt Disney). He is also the originator of the internationally-recognized behavioral style assessment tool - ThePlatinum Rule.Recognized by Meetings & Conventions Magazine as "one of America's most electrifying speakers," Dr. Alessandra was inducted into the Speakers Hall of Fame in 1985. In 2009 and 2010, he was inducted as one of the 'Legends of the Speaking Profession' and in 2010 and 2011 he was selected as one of the Top 5 Marketing Speakers by Speaking.com. Tony's polished style, powerful message, and proven ability as a consummate business strategist consistently earn rave reviews and loyal clients.Terry L. Paulson, Ph.D., CSP, CPAE Terry Paulson is a Ph.D. psychologist, honored professional speaker, national columnist, and celebrated author of the popular books The Optimism Advantage, Leadership Truths One Story at a Time, and They Shoot Managers Don't They? Dr. Paulson is a past president of the National Speakers Association and the Global Speakers Federation. He is a member of the Speakers Hall of Fame and the Speakers Roundtable, a group of 20 of the world's top professional speakers. Terry's tasteful humor and down-to-earth style have earned him a deserved reputation as one of the nation's best keynote speakers.
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The Optimism Advantage
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